Prathyusha ShastryinBootcampWhat’s ‘thinking’ Got to Do with It? — Behavioural Economics, Heuristics and Sneaky Biases…Picture this… It’s a Monday morning (Oh No!!!), and you’re running terribly late for work. In a rush, you wake up, brush your teeth…9 min read·Apr 3, 2024----
Prathyusha ShastryDid you have the déjà vu too? The imitation game and an imposter’s labyrinthHave you ever experienced déjà vu, that uncanny feeling when you encounter someone’s work and immediately recognize its resemblance to your…5 min read·Jan 28, 2024--1--1
Prathyusha ShastryMaterial Culture in an Increasingly Digital World: The Contemporary Artefacts & Rising IoT…Navigating the intricate relationship between digital methods and our physical world is a complex endeavor, yet we engage in it frequently…7 min read·Dec 22, 2023----
Prathyusha ShastryinBootcampDemocratizing Creativity: Generative AI and the Video Editing OdysseyIn the age of the democratization of knowledge, a tool should never be a barrier. Empowering ordinary people to tell extraordinary stories…6 min read·Nov 19, 2023----
Prathyusha ShastryThe perception of time in design: Shaping user experiences through the lens of timeOn a recent Friday evening, as I tuned into a movie and placed an order for pizza through a well-crafted and widely-used food delivery app…5 min read·Sep 13, 2023--2--2
Prathyusha ShastryThe Missing Mile — Exploring the Autonomous Odyssey | AV for Last and First-mile TransportationIn recent years, autonomous vehicles have emerged as a disruptive technology, reshaping the landscape of transportation systems around the…5 min read·Jul 8, 2023----
Prathyusha ShastryResearch for Design: A Beginner’s Guide to Understanding User Research and Data-Driven DesignIt has been ages since we reached the realization that design is so much more than just a pretty face. In fact, effective design is based…8 min read·May 4, 2023--1--1
Prathyusha ShastryinBootcampVisual design trends every designer should know — 2023Trends are usually a reflection of changing social and cultural moods. They hold significant value in the field of design because it is a…4 min read·Jan 28, 2023--2--2
Prathyusha ShastryinBootcampBest Figma plugins to supercharge your workflow — 2023Are you a UX/UI designer in a start-up, struggling to juggle multiple projects…or a designer wanting to work more efficiently? Here is an…3 min read·Dec 28, 2022--3--3
Prathyusha ShastryThe Ultimate Guide to Design a great User Experience| Aristotle’s storytelling approachThe UX field has been around for several years despite not being widely known as User Experience Design. It has now become a buzzword and…5 min read·Nov 25, 2022--1--1