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Prathyusha Shastry

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Prathyusha Shastry

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Apr 3, 2024

What’s ‘thinking’ Got to Do with It? — Behavioural Economics, Heuristics and Sneaky Biases…

Picture this… It’s a Monday morning (Oh No!!!), and you’re running terribly late for work. In a rush, you wake up, brush your teeth…

What’s ‘thinking’ Got to Do with It? — Behavioural Economics, Heuristics and Sneaky Biases…

Prathyusha Shastry

·

Jan 28, 2024

Did you have the déjà vu too? The imitation game and an imposter’s labyrinth

Have you ever experienced déjà vu, that uncanny feeling when you encounter someone’s work and immediately recognize its resemblance to your…

Did you have the déjà vu too? The imitation game and an imposter’s labyrinth

Prathyusha Shastry

·

Dec 22, 2023

Material Culture in an Increasingly Digital World: The Contemporary Artefacts & Rising IoT…

Navigating the intricate relationship between digital methods and our physical world is a complex endeavor, yet we engage in it frequently…

Material Culture in an Increasingly Digital World: The Contemporary Artefacts & Rising IoT…

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Prathyusha Shastry

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Nov 19, 2023

Democratizing Creativity: Generative AI and the Video Editing Odyssey

In the age of the democratization of knowledge, a tool should never be a barrier. Empowering ordinary people to tell extraordinary stories…

Democratizing Creativity: Generative AI and the Video Editing Odyssey

Prathyusha Shastry

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Sep 13, 2023

The perception of time in design: Shaping user experiences through the lens of time

On a recent Friday evening, as I tuned into a movie and placed an order for pizza through a well-crafted and widely-used food delivery app…

The perception of time in design: Shaping user experiences through the lens of time

Prathyusha Shastry

·

Jul 8, 2023

The Missing Mile — Exploring the Autonomous Odyssey | AV for Last and First-mile Transportation

In recent years, autonomous vehicles have emerged as a disruptive technology, reshaping the landscape of transportation systems around the…

The Missing Mile — Exploring the Autonomous Odyssey | AV for Last and First-mile Transportation

Prathyusha Shastry

·

May 4, 2023

Research for Design: A Beginner’s Guide to Understanding User Research and Data-Driven Design

It has been ages since we reached the realization that design is so much more than just a pretty face. In fact, effective design is based…

Research for Design: A Beginner’s Guide to Understanding User Research and Data-Driven Design

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Bootcamp

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Prathyusha Shastry

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Jan 28, 2023

Visual design trends every designer should know — 2023

Trends are usually a reflection of changing social and cultural moods. They hold significant value in the field of design because it is a…

A UI design in Neo Brutalism style with bold saturated colors..Pink and yellow, huge fonts and visual elements.

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Prathyusha Shastry

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Dec 28, 2022

Best Figma plugins to supercharge your workflow — 2023

Are you a UX/UI designer in a start-up, struggling to juggle multiple projects…or a designer wanting to work more efficiently? Here is an…

Prathyusha Shastry

·

Nov 25, 2022

The Ultimate Guide to Design a great User Experience| Aristotle’s storytelling approach

The UX field has been around for several years despite not being widely known as User Experience Design. It has now become a buzzword and…

The Ultimate Guide to Design a great User Experience| Aristotle’s storytelling approach

Prathyusha Shastry

Prathyusha Shastry

Communication and Interaction designer | Masters in design from National Institute of Design | Website prathyusha.in

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